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After 30+ years as a hairstylist, I had to step away due to arthritis.
I wasn’t done helping women feel beautiful. Fashion has always been my passion, and Simply Jolene is where it comes to life.
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Boho. Eclectic. Confidently You.
I’m Kathy Brown—stylist, mama, boutique owner, and lifelong believer in chasing dreams.

After more than 30 years behind the chair as a hairstylist, I had to step away. But my story didn’t end there—it took a turn I never expected.

Five years ago, our family packed up everything we knew and loved in Texas and moved to North Carolina when my husband was transferred for work. It was a big leap—but it also opened the door for our son to pursue his lifelong passion of racing. We knew this move would place him right in the heart of racing country.

As he began chasing his passion full throttle, I stepped away from the salon chair to support him. After more than 30 years as a hairstylist, it was the right time.

Now, with our son graduating high school and continuing to pursue his dreams on the track, it’s time for me to follow mine—and that dream is Simply Jolene.
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From Hair to Here
A Story of Reinvention
I grew up in a small Texas town, raised by a strong mama who owned her own hair salons—and I followed in her footsteps early. By 19, I was working in a salon, building a life centered around community and creativity. For decades, I poured myself into making others feel seen and beautiful.
But when arthritis made it impossible to keep styling, I faced a hard question:

What now?
The answer came, surprisingly, from my closet. Everywhere I went, people would stop me to ask where I got my outfit. I realized that the same confidence and joy I once gave through hair could now be offered through fashion.

With encouragement from my friends and support from my community, I took the leap—starting small by selling curated pieces in a local boutique. Then another. And another. Before long, I had the opportunity to open my own brick-and-mortar boutique in Denver, North Carolina.

Simply Jolene was born.

Why Simply Jolene?

The name represents the simple beauty in feeling like yourself. It’s for the woman who wants to stand out without trying too hard. The one who wants to feel good in her skin—and in her outfit.
This business began as a passion project, but it’s become my purpose. I hope when you walk into Simply Jolene, you feel inspired to try something new, embrace your style, and leave just a little more confident than when you arrived.
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Philosophy
What We Believe
Simply Jolene is more than a boutique—it’s a space where women feel seen, celebrated, and styled.

We offer boho, eclectic, and comfortable clothing for women of all ages, sizes, and stories. Whether you’re in your 20s, 60s, or somewhere beautifully in between, we’ve got something here that will make you feel confident and radiant.

We don’t believe in “too old to wear that.” We believe in wearing what lights you up.
Why Shop with Us

At Simply Jolene, we believe clothing should do more than fit—it should empower. That’s why every piece in our boutique is hand-selected to help women of all shapes, sizes, and ages feel confident, stylish, and completely themselves.


Here’s what makes us different:
✔️Curated with Heart – Every item is chosen with intention by boutique owner Kathy Brown, blending boho charm with everyday comfort.
✔️Styles for Every Woman – Whether you're 18 or 80, we celebrate personal expression at every stage of life.
✔️A Personal Touch – You won’t just shop—you’ll be seen, styled, and supported like you’re family.
✔️Rooted in Community – Based in Denver, NC, we proudly support our local community and collaborate with other women-owned businesses.
✔️Real Fashion for Real Life – No pressure. No pretense. Just beautiful, wearable pieces that lift your mood and elevate your style.

Simply Jolene isn’t just a boutique—it’s a space where fashion meets confidence, and every woman is invited to shine.
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FEEL BEAUTIFUL IN WHAT YOU WEAR

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